This concept note on developing a Seal of Excellence for Poverty Outreach and Transformation in Microfinance is very much a work-in-progress. Initial discussions began in April 2010 and the concept will continue to evolve throughout 2011 and beyond. We are committed to receiving input from a broad range of stakeholders as we seek to recognize those institutions doing the most to help families lift themselves out of poverty. We are working to build on the Smart Campaign’s client protection principles and the work of the Social Performance Task Force and discussing ways to implement the Seal that would use the systems that are already being developed to understand and assess the social performance of microfinance institutions. Please provide your feedback and help us improve this concept by answering our short online survey.